Copywriting Portfolio

I’m a copywriter, creative producer, and social media strategist who has made fun content ranging from TV commercials to viral social posts. For the last year, I worked as a senior copywriter at Dentsu writing content for the Subway, Sony, and Captain Morgan brands.

Before that, I spent 3 years as an in-house digital producer and copywriter on the Emmy Award-winning social team at Full Frontal with Samantha Bee. My copywriting on the #MailedIt campaign helped earn the team a Clio award.

Additionally, I have experience writing e-commerce copy for social, email, and SMS. My personal social media accounts were nominated for a Shorty Award in the Comedy category and I have performed standup comedy on both The Tonight Show and The Late Show. My mother told me to make sure I mentioned this.

SUBWAY CONTENT

While working at Dentsu in 2023, I was the Senior Social Copywriter for Subway. I supported their “Deli Heroes” campaign launch throughout the year by writing social content for influencers, content creators, and athletes.

@subway you’re meant to experience the game to the fullest, we’re just here to support that! 🏈 #TNF ♬ Sport - Syafeea library
@subway

sometimes “later” means 10 minutes from now.

♬ Martinique Mambo - Mark Fabian & Alexander Smith & Harry Greene
@subway Us whenever we get spinach on our sub. #lifehack ♬ original sound - Subway

This pickle-focused rap was inspired by a popular post for a brand that I will not name, but you can probably guess from context clues. I was tasked with creating the lyrics and music. This was ultimately canned for legal reasons, but lives on in my heart.

JINGLES!

SONY CES 2024

At Dentsu, I helped Sony document their presence, new technology, and various booths at the 2024 CES in Las Vegas.

#MailedIt

I was the in-house copywriter on this Clio Bronze-winning campaign for Full Frontal with Samantha Bee. We were the #1 trending topic on Twitter and shared by dozens of celebrities.

TBS Promo Reel

While at Full Frontal with Samantha Bee, I wrote promotional commercials which aired on TBS as well as straight-to-camera monologues. Here are some of my favorites.

Ugly Animal Calendar

To promote an episode of Full Frontal that featured ugly endangered animals, I wrote the copy for this pin-up calendar of total ugmos who need our help more than pandas.

Viral Tweets for FF

Standup

(Overly) Personal Tweets

Email Ad Copy

Branded Content

More portfolio samples can be found here!